When a new product gets waved in front of my eyes, one of the first things after considering the ingredients and value for money is to put it in front of Enid.
Luckily she seems to be part Labrador because there is nothing she won't try to gobble up. Unfortunately she is still 100% Bull Terrier which means she's not one to take her time and if she can swallow it whole she will put her back in to trying.
Neither of these things really give useful data when deciding the longevity of a treat. Certainly based on Enid's reaction they were delicious. How durable they are, well that requires further research.
So in the interest of science, I ask please try this on your dog and report your findings below.
Ingredients: 96% Beef, 3% Plant Origin (Soy Protein), 1% Minerals (Potassium and Magnesium)
Analytical Constituents: Crude Protein 55.2%, Crude Fat 9.3%, Crude Fibre 0.8%, Crude Ash 8%, Moisture 14%